Tri -University Conference (Newcastle University, Cardiff University and Xiamen University)<\/p>\n
Session ID<\/strong>: Marketing & Tourism Chair: Qionglei Yu<\/strong>, Newcastle University Business School, Newcastle University<\/p>\n 11:15 am -12:45 pm: <\/strong><\/p>\n \u201cEstimating the economic loss of China by the shrinkage of the tourism industry during the COVID-19\u201d (online) \u201cPromoting Virtues and Punishing Evils or Hold the Candle to The Devil: The Role of Marketing Department Power in Corporate Social Irresponsibility\u201d (online) \u201cHow to Communicate with Male and Female Customers in Short Message Service Advertising?\u201d (online) 1:30 pm -3:30 pm<\/strong><\/p>\n \u201cBeyond adoption: How retailer mobile app participation affects customer purchase behaviour\u201d \u201cThe perils of hyper-personalisation: some theoretical insights”\u201d \u201cI Want to Remember: Preference for Strong Sensory Stimuli When Imbuing Products with Sentimental Value\u201d \u201cTourism safety and its determinants\u201d Academics and research students who are interested in the area are welcome to join the session. We will have open discussions on the presented topics and your own research.<\/p>\n","protected":false},"excerpt":{"rendered":"
\nDate: <\/strong>03 November 2022
\nLocation:<\/strong> NUBS 2.12<\/p>\n
\nPresenter: Wei Wu<\/strong>, China Institute for Studies in Energy Policy, Xiamen University<\/p>\n
\nPresenter: Siyu Hou<\/strong>, Marketing Department, Xiamen University<\/p>\n
\nPresenter: Hao Sun, <\/strong>School of Management, Xiamen University<\/p>\n
\nPresenter: Seongsoo Jang<\/strong>, Cardiff Business School, Cardiff University<\/p>\n
\nPresenter: Prabirendra Chatterjee<\/strong>, Cardiff Business School, Cardiff University<\/p>\n
\nPresenter: Chloe Huang<\/strong>, Newcastle University Business School, Newcastle University<\/p>\n
\nPresenter: Phatdhanant Setthanandhaphokin<\/strong>, Newcastle University Business School, Newcastle University<\/p>\n